US-Based Websites Using Old Web Technologies
Outdated web technologies are holding back many businesses in the US. Tools like PHP-Nuke, DataLife Engine, MooTools, Zen Cart, osCommerce or CKEditor are outdated, deprecated, or minimally supported, leaving these websites vulnerable and inefficient.
Why this matters: Websites relying on outdated tech struggle with slow performance, poor compatibility with modern browsers, and security vulnerabilities. For developers and agencies, this is a golden opportunity to pitch modernization and migration services.
I suggest you address each of these outdated technologies in separate cold outreach campaigns. Why? In order to refine the personalization in the cold email.
Here’s an example cold email template to get started:
Hi [Name],
I noticed your website is using [technology]. Upgrading to modern alternatives can improve your website's performance, security, and compatibility with newer standards.
I’d love to discuss how we can make this transition simple and cost-effective. Let me know if you'd like a quick consultation!
Best,
[Your Name]
You can refine your outreach strategy using the findmassleads database, which tracks the tools and technologies used by millions of websites. By purchasing our yellow plan, you gain access to the raw query used to find these leads. Below is an example query:
SELECT DISTINCT dn
FROM domain_names
INNER JOIN domains_technologies ON domain_names.dn_id = domains_technologies.dn_id
INNER JOIN technologies ON domains_technologies.tech_id = technologies.tech_id
INNER JOIN domains_languages ON domain_names.dn_id = domains_languages.dn_id
WHERE technologies.fullname IN ('PHP-Nuke', 'DataLife Engine', 'PHP-Fusion', 'MooTools', 'jQuery Migrate', 'Yahoo Ad Sync', 'ASP.NET MVC', 'Adobe Muse', 'CKEditor', 'Adobe ColdFusion', 'TYPO3 CMS', 'Zen Cart', 'vBulletin', 'osCommerce', 'Concrete5', 'MochiKit', 'Webtrends')
AND `rank` > 0 AND `rank` < 20000000
AND dn <> ''
AND dn NOT LIKE '%.%.%'
AND dn NOT REGEXP '\.(fr|de|it|es|in|ca|uk|ru|pl|be|nl|ch|se|dk|no|fi|cz|pt|za|ng|ke|gh|br|ar|cl|mx|nz|jp|kr|cn|hk|sg|my|sk|at|be|bg|hr|cy|ee|lt|lv|lu|mt|ro|si|sk|rs|ua|by|ge|am|az|kw|ae|sa|qa|bh|om|pk|id|th|ph|vn|tw|org|edu|gov|mil|int|ac|coop|museum|eu|church|faith|bible|ong|gives|charity|foundation)$'
AND domains_languages.language_code = 'en'
AND domains_languages.language_percent >= 80.0
LIMIT 15;
Pro Tip: Make a manual pass through the websites to ensure they are genuinely lacking modernization and that your solution is a perfect fit.
Next Steps: Make the list of leads with findmassleads, integrate your outreach with CRM tools like Pipedrive for example or email tools like lemlist to manage and automate your campaigns. Don’t miss out on this opportunity to help US-based businesses thrive in the digital age!